Forbes Bias and Reliability


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Bias: Middle

Reliability: Reliable, Analysis/Fact Reporting


Ad Fontes Media rates Forbes in the Middle category of bias and as Reliable, Analysis/Fact Reporting in terms of reliability. Forbes is a bi-weekly business magazine published in print and online. It publishes 40 global editions, with print subscriptions totaling more than 6 million, and its website recording 142 million visits monthly. Forbes was founded in 1917 by B.C. Forbes and is now led by editor-in-chief Steve Forbes.

Overall Score

The following are the overall bias and reliability scores for Forbes according to our Ad Fontes Media ratings methodology.

Reliability: 43.33

Bias: -3.44

Panels of analysts from Ad Fontes Media regularly review representative sample content to rate it for reliability and bias. Each panel of analysts comprises one left-leaning, one right-leaning, and one center-leaning analyst.

The team considers a variety of factors when rating content. To determine its reliability score, we consider the content’s veracity, expression, its title/headline, and graphics. We add each of these scores to the chart on a weighted scale, with the average of those creating the sample content’s overall reliability score.

To determine sample content’s bias score, we consider its language, its political position, and how it compares to other reporting or analysis from other sources on the same topic. We add each of these scores to the chart on a weighted scale, with the average of those creating the content’s overall bias score.

The bias rating, demonstrated on the Media Bias Chart®️ on the horizontal axis, ranges from most extreme left to middle to most extreme right. The reliability rating, demonstrated on the chart’s vertical axis, rates sources on a scale from original fact reporting to analysis, opinion, propaganda and inaccurate/fabricated information.

Reliability scores for articles and shows are on a scale of 0-64. Scores above 40 are generally good; scores below 24 are generally problematic. Scores between 24-40 indicate a range of possibilities, with some sources falling there because they are heavy in opinion and analysis, and some because they have a high variation in reliability between articles.

Bias scores for articles and shows are on a scale of -42 to +42, with higher negative scores being more left, higher positive scores being more right, and scores closer to zero being minimally biased, equally balanced, or exhibiting a centrist bias.

Individual Content Sample Scores

These are the most recent content samples that Ad Fontes Media analysts have rated for this source.

Content Sample URL Bias Reliability
Twitter’s Security And Privacy Leaders Quit Amidst Musk’s Chaotic Takeover -1.33 40
Monkeypox Outbreak Triggers New Conspiracy Theories About Bill Gates As #BillGatesBioTerrorist Trends -7.33 35.67
Student Loan Relief: 5 Ways Biden Can Deliver Student Loan Forgiveness -6.33 39.33
The Electoral College Is Killing Coal 0 32.67
What It Takes To Be A Top Seller: Practice 0 33.67
Elon Musk Loses One Tenth Of His Fortune In A Day As Tesla Stock Sinks 1.33 42.33
As Biden Mulls Sanctions, Three Theories On How Putin Makes His Millions 0 36.67
Judge Tosses Out Offshore Oil Leases Signed By Biden Administration 0 49.33
Evangeline Lilly Is The Latest Celebrity To Rail Against Covid Vaccines Or Mandates 0 45
Holocaust Survivors Condemn Anti-Vaccine Protesters’ Use Of Nazi Imagery 0 47.67
Early Childhood Treatment Shows Promise To Overcome Peanut Allergy, Researchers Say 0 47
Adele Postpones Las Vegas Residency Due To Staff Covid Infections -1.67 46.67
Ken Paxton’s Campaign For Attorney General In Texas Dropped $50,000 At Trump’s Private Club In Florida -11.67 38.33
Billionaire Mark Cuban Opens Online Pharmacy To Provide Affordable Generic Drugs -1.33 43.33
Netflix Earnings Numbers: How Serious Is The COVID Hangover? 0 44
Microsoft Promises Public Investigation Into Sexual Harassment Policies 0 43.67
Robert F. Kennedy Assassin Sirhan Sirhan Denied Parole 0 46.33
Biden To Meet With Manchin, Sinema In Last-Ditch Bid For Voting Rights Bill -1.67 47
Online Order Cancelled? That’s Because Retailers May Have No Clue Where The Item Is 0 43.33
700,000 Self-Employed Disabled Workers - Thousands Could Become Successful Entrepreneurs -4.67 37
Biden’s Response To Omicron Covid Variant Underscores Best Practices For Managing A Crisis -11 36.33
New Facebook Whistleblower Reportedly Alleges It Ignored Hate Speech 0 44.67
Lego Pledges To Remove Gender Bias And Harmful Stereotypes From Its Toys -2.25 48
Tokyo Olympics: China Off To Strong Start With Three Gold Medals On First Day 0 45
Women’s Beach Volleyball Match Is The First Covid-19 Cancellation Of The Olympics 0 45

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