Billboard Bias and Reliability


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Bias: Middle

Reliability: Reliable, Analysis/Fact Reporting


Ad Fontes Media rates Billboard in the Middle category of bias and as Reliable, Analysis/Fact Reporting in terms of reliability. Billboard is a news organization focused on American entertainment, primarily the music business. It is known for its weekly charts listing top songs and artists in various genres, as well as events such as the Billboard Music Awards. In addition to a magazine and website, Billboard shares information through videos and podcasts. Founded in 1894, Billboard is based in New York City. It is part of the Penske Media Corporation.

Overall Score

The following are the overall bias and reliability scores for Billboard according to our Ad Fontes Media ratings methodology.

Reliability: 40.95

Bias: -1.84

Panels of analysts from Ad Fontes Media regularly review representative sample content to rate it for reliability and bias. Each panel of analysts comprises one left-leaning, one right-leaning, and one center-leaning analyst.

The team considers a variety of factors when rating content. To determine its reliability score, we consider the content’s veracity, expression, its title/headline, and graphics. We add each of these scores to the chart on a weighted scale, with the average of those creating the sample content’s overall reliability score.

To determine sample content’s bias score, we consider its language, its political position, and how it compares to other reporting or analysis from other sources on the same topic. We add each of these scores to the chart on a weighted scale, with the average of those creating the content’s overall bias score.

The bias rating, demonstrated on the Media Bias Chart®️ on the horizontal axis, ranges from most extreme left to middle to most extreme right. The reliability rating, demonstrated on the chart’s vertical axis, rates sources on a scale from original fact reporting to analysis, opinion, propaganda and inaccurate/fabricated information.

Reliability scores for articles and shows are on a scale of 0-64. Scores above 40 are generally good; scores below 24 are generally problematic. Scores between 24-40 indicate a range of possibilities, with some sources falling there because they are heavy in opinion and analysis, and some because they have a high variation in reliability between articles.

Bias scores for articles and shows are on a scale of -42 to +42, with higher negative scores being more left, higher positive scores being more right, and scores closer to zero being minimally biased, equally balanced, or exhibiting a centrist bias.

Individual Content Sample Scores

These are the most recent content samples that Ad Fontes Media analysts have rated for this source.

Content Sample URL Bias Reliability
Travis Kelce Answers Questions About Rumored Relationship: ‘You’ve Got a Lot of People That Care About Taylor, and for Good Reason’ 0 43.67
Taylor Swift Announces More Eras Tour Dates in U.S. & Canada for 2024: ‘Turns Out It’s NOT the End of an Era’ 0 41.33
Fans Choose Jung Kook & Latto’s ‘Seven’ as This Week’s Favorite New Music 0 42
Kid Who Took Viral Super Bowl Selfie With Justin Timberlake Arrested in Florida 0 40.33
Millie Bobby Brown Rocks Out to Olivia Rodrigo's 'Good 4 U' in Intense Lip-Sync Video 0 32.67
Dave Grohl Recalls Being 'Beaten by Police and Rednecks' at Anti-Reagan Concerts -10.67 37.67
Who Should Be Nominated for Song of the Year at the 2021 Grammys? Vote! 0 42.33
Big Sean & Post Malone Take a Walk on the Wild Side in 'Wolves' Video 0 43
BTS Reflect on Canceled World Tour Amid Coronavirus In 'Life Goes On' Music Video 0 44.33
First Country: New Music from Garth Brooks, Morgan Wallen, Lee Brice, Chris Young and More 0 44.67
Radiohead Speaks Out on 'Negligence' in Deadly 2012 Stage Collapse 0 45.67
R. Kelly Lawyer Says Singer Is 'Suffering' Mentally as Trial Date Set for April 0 48
For Robbie Williams, Coronavirus 'Can't Stop Christmas' 0 44
Bob Dylan Papers, Including Unpublished Lyrics, Sell for $495K at Auction 0 45.67
Carrie Underwood and John Legend Embrace Holiday Spirit in 'Hallelujah' Video: Watch 0 43.33
BTS Cozies Up in New 'On My Pillow' Version of 'Life Goes On' Video: Watch 0 43.67
A Timeline of Dolly Parton's Good Deeds 0 46
Dynamite! BTS to Perform at 2020 Billboard Music Awards 0 29
BTS Climb The Walls, Get Into a Food Fight During 'Home' Performance on 'Tonight Show' 0 31.67
BTS Make History With 10th Week at No. 1 on Billboard Artist 100 Chart 0.33 30

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