ET Online Bias and Reliability


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Bias: Middle

Reliability: Reliable, Analysis/Fact Reporting

Overall Score

The following are the overall bias and reliability scores for ET Online according to our Ad Fontes Media ratings methodology.

Reliability: 43.17

Bias: -0.15

Panels of analysts from Ad Fontes Media regularly review representative sample content to rate it for reliability and bias. Each panel of analysts comprises one left-leaning, one right-leaning, and one center-leaning analyst.

The team considers a variety of factors when rating content. To determine its reliability score, we consider the content’s veracity, expression, its title/headline, and graphics. We add each of these scores to the chart on a weighted scale, with the average of those creating the sample content’s overall reliability score.

To determine sample content’s bias score, we consider its language, its political position, and how it compares to other reporting or analysis from other sources on the same topic. We add each of these scores to the chart on a weighted scale, with the average of those creating the content’s overall bias score.

The bias rating, demonstrated on the Media Bias Chart®️ on the horizontal axis, ranges from most extreme left to middle to most extreme right. The reliability rating, demonstrated on the chart’s vertical axis, rates sources on a scale from original fact reporting to analysis, opinion, propaganda and inaccurate/fabricated information.

Reliability scores for articles and shows are on a scale of 0-64. Scores above 40 are generally good; scores below 24 are generally problematic. Scores between 24-40 indicate a range of possibilities, with some sources falling there because they are heavy in opinion and analysis, and some because they have a high variation in reliability between articles.

Bias scores for articles and shows are on a scale of -42 to +42, with higher negative scores being more left, higher positive scores being more right, and scores closer to zero being minimally biased, equally balanced, or exhibiting a centrist bias.

Individual Content Sample Scores

These are the most recent content samples that Ad Fontes Media analysts have rated for this source.

Content Sample URL Bias Reliability
Palace Releases Photo of Senior Royals From Reception Prince Harry, Meghan Markle Were Uninvited From 0 40.67
Will Smith Banned From Academy Awards for 10 Years Over Oscars Slap 0 46.67
Jennifer Lopez Announces Engagement to Ben Affleck 0 43.67
Kourtney Kardashian, Travis Barker and Their Kids Pose as a Family Following Las Vegas Wedding Ceremony 0 42
Billy Porter Weighs in on Will Smith’s Oscars Ban After ‘Upsetting’ Chris Rock Slap (Exclusive) -1.67 37.67
Gabby Barrett to Perform at 2022 CMT Music Awards: 'I'm So Honored to Be Performing' (Exclusive) 0 46.67
'American Idol' Contestant Haley Slayton Auditions While 5 Months Pregnant, Meets Future Husband on Show 0 43
Demi Moore Commemorates Bruce Willis' Birthday With Adorable Post Celebrating Their 'Blended Family' 0 42.33
Norman Reedus Says He's Heading Back to Work Tuesday Following Accident on 'Walking Dead' Set 0 43
Maksim Chmerkovskiy Returns to Poland to Help Ukrainian Refugees 0 47.67
Jared Leto Defends His Comments About Marvel Keeping Movie Theaters Alive (Exclusive) 0 44.33
Kelly Clarkson and Snoop Dogg Recall Their Adorable First Meeting Years Ago: 'It Was So Cool' (Exclusive) 0 46.33
Where to Watch All the 2022 Oscar-Nominated Films Online, from 'CODA' to 'Dune' 0 49.67
'Maury' Ending After 31 Years, Host Maury Povich Retiring 0 46
Britney Spears '100 Percent Prepared' to Address Court Directly, Source Says -0.67 40
Justin and Hailey Bieber Celebrate Anniversary of Their Wedding Ceremony With Emotional Posts 0 31

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