NBC News Bias and Reliability


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Bias: Middle

Reliability: Reliable, Analysis/Fact Reporting


Ad Fontes Media rates NBC News (website) in the Middle category of bias and as Reliable, Analysis/Fact Reporting in terms of reliability. NBC News (website) is the news division of the National Broadcasting Company, part of NBCUniversal, owned by Comcast Corporation. Founded in 1940, it is headquartered in New York City. Its website was launched in 1996.

Overall Score

The following are the overall bias and reliability scores for NBC News (website) according to our Ad Fontes Media ratings methodology.

Reliability: 44.43

Bias: -5.89

Panels of analysts from Ad Fontes Media regularly review representative sample content to rate it for reliability and bias. Each panel of analysts comprises one left-leaning, one right-leaning, and one center-leaning analyst.

The team considers a variety of factors when rating content. To determine its reliability score, we consider the content’s veracity, expression, its title/headline, and graphics. We add each of these scores to the chart on a weighted scale, with the average of those creating the sample content’s overall reliability score.

To determine sample content’s bias score, we consider its language, its political position, and how it compares to other reporting or analysis from other sources on the same topic. We add each of these scores to the chart on a weighted scale, with the average of those creating the content’s overall bias score.

The bias rating, demonstrated on the Media Bias Chart®️ on the horizontal axis, ranges from most extreme left to middle to most extreme right. The reliability rating, demonstrated on the chart’s vertical axis, rates sources on a scale from original fact reporting to analysis, opinion, propaganda and inaccurate/fabricated information.

Reliability scores for articles and shows are on a scale of 0-64. Scores above 40 are generally good; scores below 24 are generally problematic. Scores between 24-40 indicate a range of possibilities, with some sources falling there because they are heavy in opinion and analysis, and some because they have a high variation in reliability between articles.

Bias scores for articles and shows are on a scale of -42 to +42, with higher negative scores being more left, higher positive scores being more right, and scores closer to zero being minimally biased, equally balanced, or exhibiting a centrist bias.

Individual Content Sample Scores

These are the most recent content samples that Ad Fontes Media analysts have rated for this source.

Content Sample URL Bias Reliability
6 killed in Ohio crash involving student charter bus and semitruck 0 44.67
Nightly News Full Broadcast (November 14th) -1 50.67
Gov. Newsom says stretch of L.A. freeway damaged in fire won’t be demolished 0 42.67
Euclid telescope's first images offer full-color look at the cosmos 0 46.33
Jeremy Renner details stem cell, hyperbaric chamber therapies since snowplow accident 0 43
A Colorado police officer is arrested on charges of sexually assaulting a teen 0 43
He found out his best friend was a murder suspect — and then wore a wire for the FBI 0 46
Biden administration to resume direct deportation flights for Venezuelan migrants -12.67 22.67
Who is Mike Johnson? Five things to know about the new Republican House speaker -6.33 45.33
8 kids abducted from Arkansas found safe in California parking lot; mom arrested 0 42
West Maui to reopen for tourism on Nov. 1, mayor says 0 43
What is 'superfog'? Deadly conditions behind Louisiana's 158-vehicle pileup explained 0 45.33
Saving money to buy a house? Your dollar goes half as far as it did at the end of 2020, new data shows 0 45.33
Social media is driving teen mental health crisis, surgeon general warns 0 47.67
Florida's insurance industry is in flux as Idalia cleanup begins 0 48.33
Marine in custody in suspected homicide of another at Camp Lejeune base in North Carolina 0 42
Mary Lou Retton suffers significant setback in her pneumonia battle 0 43.67
Topeka, Kansas urges Latinos to move there through financial incentives -2.33 46.33
Amid millions of open jobs, finding work remains a struggle with a criminal record 0 48.67
Reporter is 'shocked' after Nebraska governor dismisses her as being 'from Communist China' -1.67 47.33
Hardball tactics by Jim Jordan allies backfiring in House speaker’s race 0 44.67
American journalist detained and charged in Russia 0 45
They used chemical hair straighteners, then lost the ability to have children -1 45.67
Israel-Hamas war live updates: Biden announces Gaza aid deal as Israel trip is overshadowed by hospital blast -2.33 44
Ex-Trump lawyer Sidney Powell pleads guilty in Georgia election interference case -7 42.67

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