WIRED Bias and Reliability Overview

WIRED is a monthly print and online magazine that focuses on technology, business, culture and science. Launched in 1993, WIRED is owned by Conde Nast and is headquartered in San Francisco, with international editions in Italy, Japan, South Korea, United Kingdom and the Middle East. The monthly U.S. print magazine has a circulation of 5 million readers. The website records approximately 17.7 million visits per month. Content is also shared via podcasts and videos. Ad Fontes Media rates WIRED in the middle category of bias and as most reliable in terms of reliability.

Overall Score

A team of analysts at Ad Fontes Media regularly reviews articles and news programs to rate them in terms of bias and reliability. A weighted average of these ratings results in the overall score for the media source.

The bias rating, demonstrated on the Media Bias Chart®️ on the horizontal axis, ranges from most extreme left to neutral to most extreme right. The reliability rating, demonstrated on the chart’s vertical axis, rates sources on a scale from original fact reporting to analysis, opinion, propaganda and inaccurate/fabricated information.

The following are WIRED’s overall bias and reliability scores according to our Ad Fontes Media ratings methodology.

Reliability: 44.35

Bias: -5.26

Reliability scores for articles and shows are on a scale of 0-64. Scores above 24 are generally acceptable; scores above 32 are generally good.

Bias scores for articles and shows are on a scale of -42 to + 42, with higher negative scores being more left, higher positive scores being more right, and scores closer to zero being the most neutral and/or balanced.

Individual Article Scores

The following articles were reviewed by Ad Fontes Media analysts on the basis of reliability and bias. Each article was reviewed by at least three analysts: one conservative, one liberal and one moderate.

The team considers a variety of factors when rating a news article. To determine its reliability score, we consider the article’s veracity, expression, and its headline and graphics. We add each of these scores to the chart on a sliding scale, with the average of those creating the article’s overall reliability score.

To determine an article’s bias score, we consider its language, its political position and how it compares to other stories from other sources on the same topic. We add each of these scores to the chart on a sliding scale, with the average of those creating the article’s overall bias score.

Article URLBiasReliability
The Week Nicki Minaj’s Cousin’s Friend’s Balls Dominated Twitter-6.6736.33
How Risky Is It to Send Jeff Bezos to the Edge of Space?047.33
The Pentagon Inches Toward Letting AI Control Weapons044.33
The Statistical Secrets of Covid-19 Vaccines049.67
They Told Their Therapists Everything. Hackers Leaked It All047.33
How to Find a Covid-19 Vaccine Appointment in Your Area-347.67
Data Brokers Are a Threat to Democracy-737.67
Climate Change Is Turning Cities Into Ovens-449
Texas Accuses Google and Facebook of an Illegal Conspiracy044
Nice Try, Facebook. iOS Changes Aren’t Bad for Small Businesses-245
Could Carbon Dioxide Be Turned Into Jet Fuel?-247
Vaccines Are Here. We Have to Talk About Side Effects-2.3349.33
How to Reduce (but Not Eliminate) Covid Risk at Holiday Gatherings-146.67
Can You Get Covid-19 on an Airplane? Yeah, Probably047.33
Iowa’s Covid Wave and the Limits of Personal Responsibility-8.3346
In Defense of Rockefeller Center’s Ugly, Perfect Christmas Tree-1.6733
This Pandemic Must Be Seen-2.6738.67
When AI Sees a Man, It Thinks 'Official.' A Woman? 'Smile'-4.3344.67
Putting Wonder Woman 1984 on HBO Max Is a Smart Move-0.3341.33
The Physics of Materials at Minus 80 Degrees Celsius047
The US Could Soon Ban the Selling of Carrier-Locked Phones-246.67
Robots Invade the Construction Site147
Are Covid Patients Gasping ‘It Isn’t Real’ As They Die?047.33
Trump Pushed 11 False Claims About Voting in 8 Minutes During the Debate-14.6732.67
Could a Janky, Jury-Rigged Air Purifier Help Fight Covid-19?-148